Six Ways to Boost Your Social Networking IQ
Like it or not, social networking — the digital variety — has become an essential tool for local business. But it’s not easy. Online social networking involves a complex and fast-changing web of...
View Article4 Easy Steps to Social SEO Success
Deploying your marketing message through social media can help you attract customers, keep the ones you have and make more money. Social SEO — also called Social media optimization (SMO) — can help....
View ArticleQR Code Basics for Local Businesses
Quick response (QR) codes are one of those simple, inexpensive and easy-to-deploy new technologies that local business owners should consider adopting. And the payoff for putting this low-cost...
View ArticleSocial Media Lessons From a Small Business Success Story
As a new small business aiming to gain a foothold in the field of online scheduling, Schedulicity understood the importance of not just having a strong web presence, but also how social media could...
View ArticleFoursquare Basics for Local Businesses
Foursquare is one of the hottest and hippest “location-based” social networking services for hyper-local promotion of your local business. Foursquare combines elements of Facebook and Twitter into a...
View ArticleA Super Simple Guide to SEO
Q: What is SEO exactly? A: Search Engine Optimization. Search engines, such as Google, display the results of websites, photos, blogs, Twitter feeds, etc. based on the keywords in your content. For...
View ArticleHow to Improve Your Email Marketing Results
With so much emphasis these days on search engine marketing and social media, email marketing gets overlooked. But for millions of local businesses it represents a steady performer in the marketing...
View ArticleA Basic Guide to SEM
If someone were looking for a product or service, wouldn’t you want your business’s name to appear in front of them right at that moment? Search engine marketing can make that happen. In fact, 41% of...
View Article6 Tips From Local Business Expert Barry Moltz
Want to get your business unstuck? Entrepreneur and business expert Barry Moltz has many tips to help small-to-medium-size businesses with just that. Dex One has been hosting a series of free events...
View ArticleMobile Marketing Basics for Local Businesses
Cell phone penetration in the U.S. has now passed the 100% mark. And with that kind of reach, this is a must opportunity for marketers. What is mobile marketing? It started as text messaging but as...
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